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VI. This is a “Real Job”
“The next frontiers are not the Wild West. It’s not the Gold Rush which
was the origin of Levis. What can we discover in the left behinds? What
is it in our cities and urban places and our former industrial places in the
mines in the manufacturing that is beautiful? Yes, it’s neglected but
it’s not something to throw away. This is our soul. This is the essence
of who we are. We need to embrace it put it back together and put our
future together.”
Steven Tatar, Entrepreneur
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