the client explored new possibilities that had not been considered. Gary, the original Ohio
Knitting Mills owner, was satisfied because he no longer was interested in continuing the
business and his original intent was to receive payment for his leftover merchandise after
closing up shop. In the new deal presented, Steven was able to brand a lucrative venture
knowing he had the rights to the materials for a certain period of time. It turned out to be a
win-win situation for both parties.
The relationship shifts after the work is delivered or the position is complete because then
the performance or product is evaluated in terms of value. If the situation has been a
mutually agreeable scenario, then the opportunity to work together again will most likely
happen again. In Steven’s case, he produced a book Ohio Knitting Mills Knitting Book: 26
Patterns Celebrating Four Decades of American Sweater Style (which historically chronicled
Ohio Knitting Mills and this allowed Gary to reconnect to his family legacy. For Steven, this
book serves as a fund-raising promotional tool to take the company into the production
phase. Gary was tired of manufacturing the clothing and merely wanted to get paid for
merchandise and move on. Steven recognizes the vast potential of 1940s -1970s clothing,
rebranded the line, and is poised to produce the merchandise. This restructuring, a
negotiation, turned out to be more creative than the original intention for both parties
through a mutual process of discovery and coordination.
Mutual Coordination is Critical To Negotiating A Successful Freelance
All companies have different communication styles that require different levels of contact,
approvals, and assurances that you are progressing toward your anticipated deadline. The
potential clients should be treated individually given the variance with creative approaches;
some managers want to approve all the steps moving forward while others just wait for you
to deliver the finished contracted assignment. There are many clients who do not want to
hear from the freelancer unless a problem arises and others who want frequent updates on
your progress.
As part of the conversation, it is essential for the freelancer to understand the level of
interaction the client desires and the channels the client must go through to approve or
shape the work in progress. These various levels of client engagement can add time to the
decision-making and also increase revisions depending on the number of stakeholders
involved. It is important for the freelancer to take a “not knowing” stance so they will not
make assumptions even if it is the same client because management does change. This
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