Collection and Use of Personal Data
Your privacy is important to Wake Forest University. We at times collect, retain and utilize Personal Data about you to operate our business, including collecting feedback from you, notifying you about new titles and opportunities to access content of interest to you. The term “Personal Data” means personally identifiable information that Wake Forest University obtains about you, including without limitation, your name and email address. We do not collect Personal Data about you through the Web site unless you voluntarily provide it, such as when you provide email contact information to register for an account or send feedback to Wake Forest University. If you voluntarily provide your email address or other contact information, we might also use it to inform you of new titles or other updates to our products. At your request, we will remove your contact information from the lists used for such mailings. Also, when you visit the Web site, we collect information that does not identify you to measure the use of the Web site and to improve the content of the Web site, as described below. Such non-identifiable data may also be used by vendors we authorize to improve their products, marketing or other processes.
As is true of most web sites, Wake Forest University may gather certain information automatically and store it in log files and other data formats. This information, which does not identify you, includes Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We may use this information to track user habits and improve the functionality of the Web site as a result of our observations.
Disclosure of Information
We also disclose Personal Data about you as permitted by law (for example, we may disclose your information as necessary to comply with an authorized civil, criminal or regulatory investigation).
We may, in our sole discretion, share or transfer your Personal Data where permitted or required by law, to comply with legal process, to protect the security or integrity of our databases or the Web site, to protect our business or reputation, to take precautions against legal liability, in the event of a business transition (see below), to protect and defend our rights or property, for required institutional risk control, or for resolving disputes, inquiries or complaints with respect to your use of the Web site.
Protection of Information
We strive to maintain the reliability, accuracy, completeness and currency of your Personal Data in our databases and to protect the privacy and security of our databases and the data we collect. We maintain reasonable physical, electronic and procedural safeguards to protect the confidentiality of your Personal Data. The security measures in place on the Web site and computer systems aim to protect the loss, misuse or alteration of the information you provide to us.
In the event Wake Forest University goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your Personal Data might be among the assets transferred. You will be notified of any such change in ownership or control of your Personal Data via the contact information you have provided via the Web site.
Changes in Wake Forest University Privacy Statements
If we decide to change this Policy, we will post the changes at this Web site and at other places we deem appropriate. We reserve the right to modify this Policy at any time, so please review it frequently.
This Policy is effective as of signup date.